Dubai, UAE · Available globally

A studio that ships everything.A studio that does it all.

Full-Stack Engineer
UI / UX Designer
DevOps & Cloud
AI Integration
Product Architect
Systems Thinker
Website Builder
App Designer
AI Features
Brand Identity
Fast & SEO-Ready
End-to-End Launch

TheItGuyProject is a digital product studio run by Nitin Pramod — a full-stack engineer with a designer's eye. From wireframe to production, shipping fast without cutting corners.

I'm Nitin — I run a studio in Dubai. Tell me what you need built, and I'll handle the design, the code, and getting it live. Fast, clean, no hand-offs between teams.

0%
YoY sales growth
0%
Engagement uplift
0%
Performance gain
0+
Years experience
Scroll to explore
Nitin Pramod working at his studio
Nitin's desk workspace
5+
Years shipping

One studio. Every layer — design, code, infrastructure.

One studio. Design, build, and launch — all covered.

TheItGuyProject delivers end-to-end digital products: from UX research and high-fidelity Figma prototypes to production Next.js apps, cloud infrastructure, and AI-powered features. No hand-offs, no gaps — one person who owns every decision from pixel to pipeline.

I take your idea from a rough sketch to a live website or app. That covers how it looks, how it works, where it's hosted, and any smart AI features you want. One person handles it all — nothing gets lost between teams.

Interaction DesignSystems ThinkingPerformance EngineeringAI / LLM IntegrationBrand ExperienceConversion Optimization
Visual DesignWebsite BuildsFaster Load TimesAI FeaturesBrand IdentityMore Conversions
Work with me

What I know
cold.

From payment gateway development to global edge infrastructure — the systems that make serious e-commerce work.

~/expertise — zsh
9:41
Expertise
Overview
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E-Commerce & Payments

Full online store builds from the ground up — how products are listed, how the cart and checkout work, how fast everything loads, and how payments are processed. Custom integrations that work with any payment provider. Beautiful, technically solid, and built to convert.

Case studies.

Real products, real results. Each project driven by measurable outcomes.

01
Featured · AI Product

ShopMind — AI Shopping Assistant

AI chat assistant embedded in an e-commerce storefront. RAG over Supabase (pgvector) with Claude Haiku for cost-efficient reasoning; a Next.js route classifies intent across browsing, support, document retrieval, and add-to-cart — returning four structured JSON shapes from one chat surface.

An AI assistant built into a store that knows which tool to use for each question. It connects directly to the shop for browsing products, adding to cart, and support. For manuals, spec sheets, and in-depth questions, it searches a knowledge base. The right answer from the right source — automatically.

↑ 3.4× conversion uplift in pilot
Next.jsClaude HaikuRAGSupabasepgvectorStructured JSON
ShopMindAsk about any product…Send ↑Show me a blue sofa under $800Found 3 options matching yourcriteria. Best match: ↓98% matchOslo Sofa$749Azure Couch$680
ShopMindAsk about any product…Send ↑Show me a blue sofa under $800Found 3 options matching yourcriteria. Best match: ↓98% matchOslo Sofa$749Azure Couch$680
02

Web AR Commerce Experience — NAVO® Brands

Native Web AR viewer — Apple AR Quick Look on iOS & iPadOS, model-viewer on Android. Customers place furniture in their own room, swap colour/size variants, and trigger live interactions like desk height adjustment. No app install required. Concept to production in 60 days.

Customers point their phone or iPad at any room and see the actual furniture appear in it — then swap colours, change the size, and even watch a standing desk raise and lower in real time. Works on both iPhone and Android. No app to download. Engagement jumped 115% in 30 days.

↑ 115% engagement · measurable drop in return rate
AR Quick Lookmodel-viewerUSDZ / GLBiOS & Android
heightDoneAR Quick LookStanding Desk ProiOS AR Quick LookCOLOURAdjust Height
heightDoneAR Quick LookStanding Desk ProiOS AR Quick LookCOLOURAdjust Height
03

Headless Commerce Platform — NAVO® Brands

Migrated a monolithic WordPress + WooCommerce site to a headless architecture. WordPress stays on AWS EC2 as the CMS, assets on S3 — its REST API is the content source, fully cached and delivered via Cloudflare CDN. Next.js 16 frontend deployed on Vercel. TTFB dropped from 1.2s → 210ms globally; origin load reduced 70%. Designed the complete UX language and interaction system from scratch.

Transformed a slow, legacy WordPress shop into a modern website. Rebuilt the design and page experience from scratch, and rearchitected the tech so product content is served instantly from servers close to every visitor — wherever they are in the world.

LH 48 → 96 · ↓ 78% load time · ↑ 92% YoY sales
Next.js 16WordPress RESTVercelAWS EC2 / S3Cloudflare CDN
WordPressREST APIAWS EC2S3 BucketFile StorageCloudflareCDN + DNSedge cacheREST APIassetsNext.js 16VercelcachedUSER↓78% load time · LH 48→96API cached at Cloudflare edge
WordPressREST APIAWS EC2S3 BucketFile StorageCloudflareCDN + DNSedge cacheREST APIassetsNext.js 16VercelcachedUSER↓78% load time · LH 48→96API cached at Cloudflare edge
04

Odoo × WooCommerce Real-Time Sync

Webhook-driven bidirectional sync engine for orders, inventory, and shipping between WooCommerce storefronts and Odoo ERP — with retry logic, a live ops dashboard, and zero manual reconciliation.

Linked an online shop to the company's back-office system so orders and stock levels stay in sync automatically. Staff no longer copy data between systems by hand — errors dropped to zero.

99.8% success rate · 180ms avg latency
Node.jsOdoo RPCRedisAWS LambdaWooCommerce REST
Sync Dashboard — Live1,284Orders Synced99.8%Success Rate180msAvg Sync Time0Errors TodayOrder Volume — Last 7 days
Sync Dashboard — Live1,284Orders Synced99.8%Success Rate180msAvg Sync Time0Errors TodayOrder Volume — Last 7 days
05

Enterprise RBAC Authentication Platform

Multi-tenant auth with JWT refresh-token rotation, role-based access control, and full audit logging. Deployed across 8+ enterprise clients — zero security incidents over 3 years.

Built a secure login and access system for a product used by 8 businesses and over 10,000 people. Controls who can see what, keeps a full record of every action, and has had zero security incidents in three years.

0 breaches / 3 years · 8 enterprise clients
JWTExpress.jsMongoDBNode.jsRBAC
ROLESAdminManagerEditorViewerReadWriteDeleteAdminAuditJWTeyJhbGciOiJIUzI1NiJ9.eyJzdWIiOiJ1c2VyXzEyMyIsInJvbGUi…
ROLESAdminManagerEditorViewerReadWriteDeleteAdminAuditJWTeyJhbGciOiJIUzI1NiJ9.eyJzdWIiOiJ1c2VyXzEyMyIsInJvbGUi…
06

Cloud Infrastructure & Security Architecture

Cloudflare DNS, WAF, SSL, and edge routing across all brand domains. AWS EC2 auto-scaling for 3× traffic spikes with zero degradation. Repeatable CI/CD pipelines; DDoS and bot mitigation with zero incidents since deployment.

Set up fast, secure hosting and automated security across multiple websites. Traffic spikes are handled seamlessly — bots and attacks blocked automatically — with zero incidents since launch.

3× traffic scale · 0 security incidents since deployment
Cloudflare WAFAWS EC2NginxCI/CDSSL / DNS
WordPressREST APIAWS EC2S3 BucketFile StorageCloudflareCDN + DNSedge cacheREST APIassetsNext.js 16VercelcachedUSER↓78% load time · LH 48→96API cached at Cloudflare edge
WordPressREST APIAWS EC2S3 BucketFile StorageCloudflareCDN + DNSedge cacheREST APIassetsNext.js 16VercelcachedUSER↓78% load time · LH 48→96API cached at Cloudflare edge
IMPACT

Numbers that moved.

Every number below represents a real client outcome — measurable impact delivered in production.

0%
YoY online sales growth delivered
0%
Session engagement lift via Web AR
0%
Page speed improvement (LH 48 → 96)
0×
Conversion rate uplift in pilot

What I bring
to the table.

A rare combination of design intuition and engineering depth — one person, full ownership.

Full-Stack Engineering
End-to-end product builds
Interaction Design
UX research to high-fi prototype
Conversion Optimisation
A/B testing, analytics, CRO
Product Strategy
Roadmap, scoping & launch
AI Integration
LLM features & RAG pipelines
Web AR / 3D
Browser-native immersive XR
Frontend
Next.js 16React 19TypeScriptTailwind CSSAngularFigmaAdobe XD
Backend
Node.jsExpress.jsDjangoMongoDBPostgreSQLRedisWooCommerceOdoo RPC
Cloud & DevOps
AWS EC2 / LambdaCloudflare WorkersCloudflare WAF / R2Cloudflare DNSCI/CD Pipelines
AI & Data
Ollama · Llama 3RAG / pgvectorLangChainPower BITableauFigma
Certifications
AWS Certified Cloud Practitioner
Amazon Web Services
Google Ads Search Certification
Google
Certified Ethical Hacker v9
EC-Council
Introduction to Google SEO
Coursera
React.js Essential Training
LinkedIn Learning
Data Science Bootcamp
Udemy

Where I've shipped.

Technical Project Manager
NAVO® BrandsE-Commerce & Brand Tech
Feb 2024 — Present
  • Converted a monolithic WordPress + WooCommerce site to a headless CMS — Next.js 16 frontend on Vercel, WordPress on AWS EC2, assets on S3.
  • Designed the full UX language and interaction system; applied new design language across all brand touchpoints — Lighthouse 48 → 96, load time down 78%.
  • WordPress REST API content cached at Cloudflare edge and delivered via CDN — TTFB dropped from 1.2s → 210ms globally, origin load reduced 70%.
  • Managed Cloudflare DNS for all brand domains — proxying, automated SSL, and edge routing.
  • Deployed Cloudflare WAF rules for bot mitigation and DDoS protection — zero incidents since deployment.
  • Launched Web AR experience — 115% session engagement spike within 30 days.
  • A/B testing, heatmaps, UX audits — 92% YoY sales growth, 38% conversion rate lift.
  • WooCommerce + Odoo sync — eliminated 100% of manual reconciliation errors.
  • Transformed a legacy WordPress shop into a fast, modern website — rebuilt completely from scratch with a new design and a rearchitected tech stack.
  • Designed how the website looks, feels, and moves — the layout, colours, and interactions — from a blank canvas.
  • Set up a global content network so product data is served from servers close to every visitor — pages load fast anywhere in the world.
  • Managed domain settings and security across all brand websites — fully automated, no manual effort.
  • Deployed automated security rules that block bots and attacks — zero incidents since launch.
  • Built an augmented reality product viewer in the browser — customers see furniture in their own room. Engagement jumped 115% in 30 days.
  • Studied how visitors used the site and ran experiments to improve it — online sales grew 92% year on year.
  • Linked the online shop to the back-office management system so orders and stock update automatically.
+92% sales+115% engagement78% faster99.97% uptime
Software Engineer
Fifth&TechEnterprise Software
Sep 2020 — Oct 2023
  • Built MEAN stack enterprise applications used by 10,000+ end users.
  • Configured Cloudflare DNS, SSL, and page rules for 15+ client websites — 55% CDN performance improvement.
  • JWT + RBAC authentication across multi-tenant SaaS — zero incidents over 3 years.
  • Improved technical SEO and Core Web Vitals — 85% organic traffic increase.
  • Power BI dashboards directly influencing $2M+ in ad spend decisions.
  • AWS EC2 auto-scaling handling 3× traffic spikes without degradation.
  • Built web apps and internal tools used by over 10,000 people across multiple businesses.
  • Set up fast, secure hosting for 15+ client websites — 55% faster page loads on average.
  • Built login and access-control systems used by multiple companies — zero security incidents in three years.
  • Improved how search engines find client sites — organic traffic grew 85%.
  • Created dashboards that helped teams decide where to spend over $2M in advertising.
  • Set up cloud servers that automatically scale during busy periods — no downtime during traffic spikes.
+85% traffic55% CDN boost3× scale
Student Tutor
Murdoch UniversityEducation
2020
  • Mentored students in Python, JavaScript, Django, and MVC architecture.
  • Guided final-year students through secure full-stack capstone applications.
  • Taught programming to university students — Python, JavaScript, and how to build websites.
  • Helped final-year students build and launch their own web projects from scratch.

Start your
project
today.

Got an idea?
Let's make it
happen.

TheItGuyProject is open for freelance, retainer, and consulting engagements. Based in Dubai — delivering globally. Let's talk about what you need.

Whether you need a website, an app, or just someone to explain the tech options — drop me a message. No jargon, no pressure. Just a honest conversation about what will work for you.

Currently available for new projects